Tourism Policy 2022

Context

The Odisha State Tourism Policy 2022 of the Government of Odisha aims to incentivize and address specific dynamics of the Tourism Sector. The Government of Odisha has taken various steps to promote tourism by pronouncing progressive policies and keeping tourism as one of the focus sectors in the new IPR 2022.

Odisha has established itself as the Sports Capital of the country. In the Eco-Tourism sector, the State has made its indelible mark with carefully curated immersive experiences of Eco-Cottages in some of the most pristine forests, Eco-Retreat in breath-taking locales stretching from Konark and Pentha on the sea beach to Putsil in the hills and Satkosia in the Tiger reserve on the banks of the great Mahanadi. Odisha, ‘India’s best-kept secret’, has tremendous potential in the tourism sector, because of its golden history, strategic geographical location, diverse demography, and profound bounties of nature.

Tourism in Odisha is one of the main contributors to the economy of Odisha (13% of GDP of Odisha). The Government of Odisha has undertaken many reforms in all sectors of its economy for Ease of Doing Business in the State. It has implemented the award-winning Single window System (Go SWIFT) that facilitates appraisal of investment proposals without any physical interface. These important steps have boosted the economy of the State and placed tourism at the forefront as a major factor in accelerating the progress of the State.

Vision

To promote, position, and develop Odisha as the tourist destination of choice for domestic and international tourists.

Mission

  • To promote the brand image of Odisha nationally and internationally.
  • To augment tourist footfall in terms of enhanced number of average night stays, and increased expenditure by the tourists within the state by providing better facilities and enhanced experience to visitors, thereby increasing the state revenue and generating employment opportunities within the state.
  • To create new avenues for livelihood through tourism-led economic growth pivoted on Responsible Tourism, Sustainability, and Inclusiveness.
  • To promote balanced regional development and diversification of tourism offerings given the inherent strengths of Odisha
  • To create an enabling ecosystem for investors and other tourism stakeholders.

Objectives

  • Promote sustainable & responsible tourism with a view to create employment opportunities and bring about socio-economic benefits to the stakeholder community.
  • To position Odisha as one of the leading Meetings, Incentives, Conferences & Exhibitions (MICE), Wellness, Health, and Sports tourism destinations in India.
  • To preserve, enrich and promote Odisha’s unique cultural heritage, natural resources and environment with a view to achieve inclusive development. addressing the regulatory & tourism promotion as well as development functions with Private Sector Participation at all levels in an effective & well-coordinated manner.
  • To upgrade skill & professionalism and promote employment opportunities in tourism sector.
  • To promote (i) Beach Tourism, (ii) Eco-Tourism, (iii) Buddhist Tourism, (iv) Heritage Tourism, (v) Religious Tourism, (vi) MICE Tourism, (vii) Caravan, Campervan/ Camping Van Tourism, (viii) Health and Wellness Tourism, (ix) Marine, Cruise and Yacht Tourism, (x) Sand Art Tourism, (xi) Adventure Tourism, in a mission mode
Incentive Name Incentive Particulars
Allotment of Land
  • Land allotment for Tourism projects across State shall be done through lDCO as per the prevailing procedure for all industrial units. lDCO shall allot the land on the recommendation of the Special Single Window Clearance Committee (SSWCC) or State Level Single Window Authority (SLSWCA) or High-Level Authority (HLCA), as the case may be.
  • IDCO shall allot land for tourism projects at the following rates, namely:
    • Without infrastructure development - IPR rate + 2% towards IDCO administrative charges
    • With Infrastructure Development - Development cost will be loaded to IPR rate as per the prevailing practice for other industrial units
  • For the five urban areas (Development Authority areas) of Bhubaneswar, Cuttack, Puri, Sambalpur and Rourkela, land shall be allotted by way of auction, in accordance with the policy/rules and rates, as decided by State Government from time to time.
Capital Investment Subsidy
  • Investments not below Rs.20 lakh shall be eligible to get capital investment subsidy.
Eligible Capital Investment (excluding the land cost) Admissible Subsidy* Maximum Limit of subsidy
Investment up to Rs. 50 crore 30% Rs. 15 crore
Investment above Rs. 50 crore 30% Rs. 20 crore
Tented accommodation (with minimum investment of 0.20 Crore) 30% Rs. 0.15 crore
Equipment worth Rs. 1 crore and above for adventure & Water Sports 25% Rs. 0.50 crore
*as a percentage of Eligible Capital Investment
Note:
  • The valuation of the expenditure, claimed by the project proponent, will be done by a Government approved valuer or agency approved by Government of Odisha. Only after such valuation report, the CIS will be calculated and disbursed.
  • Incentives for tented accommodation will be given only after successful running of at least 3 months in a year for 2 years successively and valuation report by a Government approved valuer or agency approved by Government of Odisha.
Additional Subsidy of 5% will be provided to following projects: -
  • New Tourism Projects around Chilika lake, KBK, Kandhamala and Gajapati District and any new places or districts as may be necessary to be notified by the Government from time to time on the recommendation of Tourism Advisory Committee. Considering the influence zone of Chilika, the exact location or distance from higher water level of the Chilika lake within which tourism projects would be considered for incentives will be decided by the STPC;
  • New Tourism Projects owned and managed by women entrepreneurs (with minimum equity participation of 51% in the entity), those belonging to SC/ST categories and the differently-abled will be entitled to an additional 5% subsidy over and above the ‘Admissible Subsidy’;
  • In all the above-mentioned cases, the total subsidy available shall be subject to the ceiling prescribed under 'Maximum Limit' mentioned in Para. 15.1.2(a).
  • The eligible units after one year of commencement of commercial operations of the project will be eligible for availing capital investment subsidy.
Interest Subsidy

All eligible tourism units as per Para 12(f) shall be eligible to get interest subsidy as per the following rates for a period not more than 5 years provided the concerned promoter(s) shall not have defaulted to Odisha State Financial Corporation (OSFC ) or Industrial Investment Promotion Corporation of Odisha Limited (IPICOL) or SIDBI or banks or public financial institutions or other Government Agencies in payment of interest & installment in connection with any other commercial venture with which the concerned promoter is directly or indirectly associated.

Interest subsidy @ 5% per annum subject to maximum of Rs.1 crore for the entire period of 5 years. This subsidy will be available to eligible tourism units after one year from date of commencement of commercial operations of the tourism unit, up to a maximum period of five years.

Stamp Duty Exemption

All new Tourism Units shall be eligible to get 100% exemption in Stamp Duty on purchase of land for the project. Such reimbursement shall be made after commercial operation of the project.

Reimbursement of land conversion charges

All tourism new projects shall be eligible to get 100% reimbursement of the land conversion charges. Such reimbursement shall be made after commercial operation of the project.

Energy

New Tourism Units will be exempted from payment of electricity duty up to a contract demand of 5 MVA for a period of 5 years from the date of availing power supply for production. New Tourism Units installing renewable sources of power shall be reimbursed 50% of the cost of setup of the renewable energy power source.

Employment Cost Subsidy

75% reimbursement (in case of male worker) & 100% reimbursement (in case of female workers) of expenditure on account of employer contribution towards ESI & EPF scheme for a period of 5 years shall be made in respect of skilled & semi-skilled workers engaged as regular employees who are domicile of the State.

Environmental protection infrastructure subsidy

New tourism units shall be eligible for reimbursement of 20% of the capital cost of setting up effluent treatment plant or sewerage treatment plant subject to a maximum of Rs.20 lakh. Such reimbursement shall be made only after commercial operation of the project.

Training Subsidy

For every person trained & newly recruited in tourism project, the training cost shall be reimbursed @ Rs.2000/- per employee provided such training is imparted within 3 years of the commercial operation.

Tourist Transport

The State will facilitate the provision of adequate quality transport services for tourists. As such 75% exemption from registration charges and 50% concession from payment of permit charges shall be allowed for new air-conditioned coaches having minimum seating capacity of 25 seats, registered as contract carriage and operating in notified tourist circuits. The Department of Tourism shall notify the tourist circuits for the purpose from time to time.

Participation in overseas Tourism Events

DoT shall provide incentives to the tourism service provider of State for participating in overseas tourism events. The incentive shall be limited to 50% of the space rent actually paid and travel expenses incurred by the tourism service provider of the State subject to maximum of Rs.75,000/- for each event. Such concession shall be limited to two events in one financial year for any agency. The tourism service provider approved by Govt. of India, Ministry of Tourism fulfilling the eligibility criteria prescribed by Ministry shall be eligible to get additional reimbursement of travel expenses of 4 more additional events. The admissibility of travel expenses shall be as per the guideline of Ministry of Tourism, Government of India and the maximum ceiling shall be Rs.2.5 lakh per annum.

  • Subsidy is envisaged in the policy as a means of incentives to encourage private investment in tourism sector. While extending incentives, subsidies & concessions, the total financial incentives for any tourism unit shall not exceed the eligible capital investment in the projects (as defined in Para. 15.1.2(a) of the Tourism Policy).